Company extends its unwavering commitment to creative professionals
by providing industry leading technology, equipment and support for
workshop at Sundance Institute
BURLINGTON, Mass.--(BUSINESS WIRE)--
Avid®
(NASDAQ:
AVID) today announced that it provided its long proven and
trusted technology solutions, including Media Composer, the preeminent
nonlinear editing solution, to support the Sundance Institute's annual
Directors Lab at the Sundance Resort in Utah. The collaboration is the
latest example of Avid's ongoing commitment to fostering the next
generation of the industry's most inspirational innovators and
storytellers.
At the month-long Directors Lab, eight participating film directors
worked closely with professional advisors, actors and production crews
to shoot and edit key scenes from their screenplays. Every project at
the lab receives ongoing support from the Sundance Institute's Feature
Film Program, which could include financial assistance, creative input
and post-production tools, among other resources.
"Avid is unwavering in our commitment to professionals, and to nurturing
the development of tomorrow's professional filmmakers by providing
educational organizations such as the Sundance Institute with access to
the industry's preeminent editing solution in Media Composer," said W.
Sean Ford, vice president of worldwide marketing, Avid. "We share with
Sundance a rich heritage of innovation and leadership, and are proud to
support The Directors Lab, which has helped so many creative
professionals rise to the ranks of the world's most critically acclaimed
directors."
Avid supplied the lab with eight Media Composer stations running on
powerful HP Z820 M98 Workstations. Media Composer is the industry
standard for professional film and video editing, and has been used to
edit iconic films including 2013 summer blockbusters The Great Gatsby
and Star Trek Into Darkness. Avid also supplied an ISIS®
5000, the industry's leading media-optimized shared storage solution.
Michelle Satter, Founding Director, Feature Film Program, Sundance
Institute said, "The Directors Lab provides that rare creative
opportunity for filmmakers to bring their visions to life in a pure
workshop environment. We are so grateful to Avid for providing Media
Composer to our eight directors. It is such a great tool for editing and
is a game changer for the work of the Lab."
The eight fellows selected for the Directors Lab include filmmakers and
projects from a wide geographical spread, including Mexico and Somalia.
Hungarian director and screenwriter Gyula Gazdag served as Artistic
Director. Creative Advisors for the Directors and Screenwriters Labs
included Sundance Institute President and Founder Robert Redford,
Kathryn Bigelow, Scott Burns, Pablo Larrain, and Ed Harris.
About Avid
Avid creates the digital audio and video
technology used to make the most listened to, most watched and most
loved media in the world — from the most prestigious and award-winning
feature films, music recordings, television shows, to live concert tours
and news broadcasts. Some of Avid's most influential and pioneering
solutions include Media Composer, Pro Tools®, Interplay®, ISIS, VENUE,
Sibelius®, and System 5. For more information about Avid solutions and
services, visit www.avid.com,
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© 2013 Avid Technology, Inc. All rights reserved. Avid, the Avid
logo, Interplay, ISIS, Media Composer, Pro Tools and Sibelius are
trademarks or registered trademarks of Avid Technology, Inc. or its
subsidiaries in the United States and/or other countries. The Interplay
name is used with the permission of the Interplay Entertainment Corp.
which bears no responsibility for Avid products. All other trademarks
are the property of their respective owners.
PR Contact:
Avid
Sara Griggs, 310-821-0801
sara.griggs@avid.com
Source: Avid
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