Washington, D.C. 20549


Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Rosica Jeff

(Last) (First) (Middle)


(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
CEO & President
3. Date of Earliest Transaction (Month/Day/Year)
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/14/2019 F 6,970(1) D $6.39 800,403 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents shares withheld by the Issuer to satisfy tax withholding obligation upon the vesting on September 14, 2019 of 8.33% of the restricted stock units awarded on March 14, 2018. This award includes a provision requiring the withholding of shares by the Issuer to pay the required withholding taxes due on the vesting date.
/s/ Alessandra Melloni as Attorney-in-Fact for Jeff Rosica 09/16/2019
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
       Know all by these presents, that the undersigned hereby makes, constitutes and appoints each of 
Jason A. Duva, Alessandra Melloni and Margaret B. Pritchard, signing singly and each acting 
individually, as the undersigned's true and lawful attorney-in-fact with full power and authority as 
hereinafter described to:
       (1)    execute for and on behalf of the undersigned, in the undersigned's capacity as an officer 
and/or director of Avid Technology, Inc. (the "Company"), Forms 3, 4, and 5 (including any amendments 
thereto) in accordance with Section 16(a) of the Securities Exchange Act of 1934 and the rules thereunder 
(the "Exchange Act");
       (2)    do and perform any and all acts for and on behalf of the undersigned which may be 
necessary or desirable to prepare, complete and execute any such Form 3, 4, or 5, prepare, complete and 
execute any amendment or amendments thereto, and timely deliver and file such form with the United 
States Securities and Exchange Commission and any stock exchange or similar authority;
       (3)    seek or obtain, as the undersigned's representative and on the undersigned's behalf, 
information regarding transactions in the Company's securities from any third
 party, including brokers, 
employee benefit plan administrators and trustees, and the undersigned hereby authorizes any such person 
to release any such information to such attorney-in-fact and approves and ratifies any such release of 
information; and
       (4)    take any other action of any type whatsoever in connection with the foregoing which, in 
the opinion of such attorney-in-fact, may be of benefit to, in the best interest of, or legally required by, the 
undersigned, it being understood that the documents executed by such attorney-in-fact on behalf of the 
undersigned pursuant to this Power of Attorney shall be in such form and shall contain such terms and 
conditions as such attorney-in-fact may approve in such attorney-in-fact's discretion.
       The undersigned hereby grants to each such attorney-in-fact full power and authority to do and 
perform any and every act and thing whatsoever requisite, necessary, or proper to be done in the exercise 
of any of the rights and powers herein granted, as fully to all intents and purposes as the undersigned 
might or could do if personally present, with full power of substitution or revocation, hereby ratifying and 
confirming all that such attorney-in-fact, or such attorney-in-fact's substitute or substitutes, shall lawfully 
do or cause to be done by virtue of this power of attorney and the rights and powers herein granted.  The 
undersigned acknowledges that the foregoing attorneys-in-fact, in serving in such capacity at the request 
of the undersigned, are not assuming nor relieving, nor is the Company assuming nor relieving, any of the 
undersigned's responsibilities to comply with Section 16 of the Exchange Act.  The undersigned 
acknowledges that neither the Company nor the foregoing attorneys-in-fact assume (i) any liability for the 
undersigned's responsibility to comply with the requirements of the Exchange Act, (ii) any liability of the 
undersigned for any failure to comply with such requirements, or (iii) any obligation or liability of the 
undersigned for profit disgorgement under Section 16(b) of the Exchange Act.
       This Power of Attorney shall remain in full force and effect until the undersigned is no longer 
required to file Forms 3, 4, and 5 with respect to the undersigned's holdings of and transactions in 
securities issued by the Company, unless earlier revoked by the undersigned in a signed writing delivered 
to the foregoing attorneys-in-fact.
       IN WITNESS WHEREOF, the undersigned has caused this Power of Attorney to be executed as 
of this 8th day of June, 2017.
/s/ Jeff Rosica