Newly introduced Interplay Sphere awarded for innovation in broadcast
industry; Media Composer 6 recognized for achievement in post-production
BURLINGTON, Mass.--(BUSINESS WIRE)--
AVID) today announced that it had won multiple awards at the NAB
Conference, the largest industry event for broadcasters. Avid took home
industry honors for both Interplay®
Sphere, a new, cloud-enabled solution giving broadcast news
professionals the ability to acquire, access, edit and finish stories
from anywhere, as well as for its flagship Media
Composer® 6 professional video editing software.
"We're honored to receive these awards and be recognized for significant
innovation spanning highly established products like Media Composer to
the next generation of Avid solutions, like Interplay Sphere," said Kirk
Arnold, Chief Operating Officer of Avid. "We believe our solutions help
our customers get to air faster, monetize their valuable media assets
more effectively, and create the high-impact content that attracts large
and loyal audiences. We're extremely grateful for the awards and excited
to help our customers be more successful."
Avid received the following awards during NAB 2012:
TV Technology STAR Award: A panel of judges
including TV Technology editors, columnists and industry
experts awarded Interplay Sphere a STAR award, which honors
outstanding technological innovations available to the broadcast
industry that help advance the creation, acquisition and distribution
InBroadcast Editors' Award, InMedia Category: Interplay Sphere
received an inaugural InBroadcast Editors Award for its innovation in
broadcast systems. Judges reviewed various MAM, cloud and storage
networks at the show to determine Interplay Sphere a winner.
StudioDaily Prime Award: Media Composer 6
received several awards from StudioDaily in the Post Production
— Upgrade category, including Most Integrated Feature Set and Best
User Interface/User Experience. A panel of judges, which included StudioDaily
contributors, evaluated entries based on innovative use of technology,
integrated feature set, ease of use and overall value.
Digital Video "Best in Show" Black Diamond Award:
Media Composer 6 was awarded a "Best in Show" award by Digital Video
for outstanding achievement in the advancement of video technology.
The award winners were selected unanimously by a panel of editors,
engineers, and post professionals to determine the products that best
serve the Digital Video community.
During NAB 2012, Avid introduced an unprecedented number of new and
upgraded solutions for advanced asset-based workflows. Spanning
distributed production, multi-platform distribution, server and storage
management, and broadcast graphics, Avid demonstrated how customers in
news, sports, TV, and post-production can prepare for the demands of the
future. The company also showcased previously released products
including Media Composer 6 and Pro Tools® 10 software.
Avid creates the digital audio and video technology used to make the
most listened to, most watched and most loved media in the world — from
the most prestigious and award-winning feature films, music recordings,
television shows, live concert tours and news broadcasts, to music and
movies made at home. Some of Avid's most influential and pioneering
solutions include Media Composer, Pro Tools, Interplay, ISIS®, VENUE,
Sibelius, System 5, and Avid Studio. For more information about Avid
solutions and services, visit www.avid.com,
del.icio.us, Flickr, Twitter and YouTube; connect with Avid on Facebook;
or subscribe to Avid Industry Buzz.
© 2012 Avid Technology, Inc. All rights reserved. Avid, the Avid
logo, Pro Tools, Media Composer, Interplay, ISIS, and Sibelius are
trademarks or registered trademarks of Avid Technology, Inc. or its
subsidiaries in the United States and/or other countries. The Interplay
name is used with the permission of the Interplay Entertainment Corp.
which bears no responsibility for Avid products. All other
trademarks are the property of their respective owners.
Ian Bruce, 978-640-5584
News Provided by Acquire Media