Avid Technology, Inc.
Feb 13, 2017

The GRAMMY® Awards Sees Avid Customers Hit the High Note

Every nominee for Record of the Year and Album of the Year relied on Avid's comprehensive music creation solutions

BURLINGTON, Mass., Feb. 13, 2017 (GLOBE NEWSWIRE) -- Avid® (Nasdaq:AVID) today congratulated its many customers recognized for their outstanding achievements in the recording arts with award wins and nominations at the 59th Annual GRAMMY® Awards, which took place on Sunday, February 12 in Los Angeles. The world's most prestigious ceremony for music excellence honored numerous artists, producers and engineers who relied on Avid's music creation solutions powered by the MediaCentral® Platform, the industry's most open, tightly integrated and efficient platform designed for media.

Every nominee for Record of the Year and Album of the Year used Avid's comprehensive tools and workflow solutions, including the industry-standard digital audio software, Avid Pro Tools®.  GRAMMY Award winners created Adele's Record of the Year and Song of the Year Hello, and Album of the Year 25 using Pro Tools.

Record producer Noah "40" Shebib, who was nominated for Record of the Year for Work by Rihanna featuring Drake, Album of the Year for Drake's Views and Best R&B Song for Come and See Me by PartyNextDoor featuring Drake, said: "It's always humbling to be recognized on such a big stage like the GRAMMYS and I'm honored to have been nominated for three awards. Working with artists in different locations and time zones can be challenging, but with Pro Tools, we're able to collaborate in real time without compromising our creativity."

Producer, mixer and musician Mike Dean received multiple nominations for Album of the Year for Beyoncé's Lemonade and Justin Bieber's Purpose, and Best Rap Song for Famous by Kanye West featuring Rihanna and Ultralight Beam by Kanye West featuring Chance The Rapper, Kelly Price, Kirk Franklin and The-Dream. "To once again have several GRAMMY nominations, all of which were recorded and/or mixed with Pro Tools speaks volumes about the reliability of Avid technology and its ability to take our music to the next level. Special thanks to the whole Avid team for keeping me up and running year after year."

Other GRAMMY Award-winning projects by artists, producers and engineers who use Avid solutions in their studios include Best Rock Performance Blackstar by David Bowie, Best Dance Recording Don't Let Me Down by The Chainsmokers featuring Daya, Best Rap Song Hotline Bling by Drake, and Best Pop Duo/Group Performance Stressed Out by Twenty One Pilots. 

"The most talented music professionals from around the world continue to choose Avid's comprehensive audio solutions to record and produce award-winning music," said Avid Chairman and Chief Executive Officer, Louis Hernandez, Jr. "As a company that's passionate about world-class content creation and technical innovation, we're proud to provide our preeminent customer community with not only the industry-leading solutions they need to deliver the highest quality music, but also a media ecosystem to help artists economically through Avid EverywhereTM. We congratulate our GRAMMY Award-winning and nominated customers who inspire us with their outstanding artistic and technical achievements."

GRAMMY Award winners and nominees relied on Avid Artist Suite creative tools to create:

Record of the Year

Album of the Year

 Song of the Year

Best Pop Vocal Album

Best Rock Album

Best Rock Song

Best Metal Performance

Best Rock Performance

Best Alternative Music Album

Best R&B Performance

Best R&B Song

Best Urban Contemporary Album

Best Rap Performance

Best Rap/Sung Performance

Best Rap Song

Best Rap Album

Best Pop Solo Performance

Best Pop Duo/Group Performance

Best Dance Recording

Best Engineered Album, Non-Classical

About Avid

Through Avid Everywhere™, Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution and consumption. Avid's preeminent customer community uses Avid's comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world—from prestigious and award-winning feature films, to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid's industry-leading solutions include Pro Tools®, Media Composer®, Avid NEXIS™, Interplay®, ProSet™ and RealSet™, Maestro™, PlayMaker™, and Sibelius®. For more information about Avid solutions and services, visit www.avid.com, connect with Avid on FacebookInstagram, Twitter, YouTubeLinkedIn, or subscribe to Avid Blogs.

© 2017 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid Everywhere, Avid NEXIS, iNEWS, Interplay, AirSpeed, MediaCentral, Media Composer, PhaseFind, Pro Tools, ScriptSync and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products. Product features, specifications, system requirements and availability are subject to change without notice. Grammy is a trademark of The National Academy of Recording Arts & Sciences, Inc.        

Press contact:
Avid                                                     
Sara Griggs                             
sara.griggs@avid.com                        
+1 (310) 907 6909

Red Lorry Yellow Lorry (Avid's PR agency)  
Josh Paterson — UK
Tanya Roberts — USA                        
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