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Avid Announces New Five-Year Agreement with Microsoft Azure to Bring More Media Companies to the Cloud
Strategic Cloud Partners Build on Early Success to Help Media Companies with Content Workflows in the Cloud;
Partners Respond Swiftly to Help Customers Work Remotely Amid the COVID-19 Global Health Pandemic
The renewed alliance continues the companies’ mutual commitments and investments in technology, product development and go-to-market efforts globally. Together, Avid and Microsoft have already produced several essential media workflows running in the cloud, including collaborative editing, content archiving, active backup and production continuity.
Since the onset of the COVID-19 global health pandemic, Avid and Microsoft have also mobilized rapidly to aid numerous Avid clients urgently needing to transition their production personnel to working remotely from their homes in order to keep entertainment and news content pipelines flowing. Available solutions for remote working include the highly-scalable and secure Avid | Edit On Demand™ virtualized production environment, featuring Avid Media Composer® video editing software and Avid NEXIS® storage running on Azure.
“Avid is very proud of its early strategic collaboration with Microsoft Azure, which has driven the era of cloud-based media creation beyond experimentation to today’s first large-scale commercial deployments with some of the most exciting media and entertainment brands,” said
Learn more about Avid’s cloud media solutions at www.avid.com/solutions/cloud.
Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution, and consumption. Avid’s preeminent customer community uses Avid’s comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world—from prestigious and award-winning feature films to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid’s industry-leading solutions include Media Composer®, Pro Tools®, Avid NEXIS®, MediaCentral®, iNEWS®, AirSpeed®, Sibelius®, Avid VENUE™, FastServe®, and Maestro™. For more information about Avid solutions and services, visit www.avid.com, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn, or subscribe to
Source: Avid Technology, Inc.